AI in HR

I've been reading this article recently: “Employers in the Middle East are drowning in AI-generated job applications and résumés”.

For HR directors in Qatar, the shift shows up in three ways:

→ Expectations are changing — people want clarity, fairness, and growth, not just a pay cheque. → Data beats guesswork — the employers getting this right are measuring what actually predicts retention and performance. → Local context matters — the GCC and Qatar workplaces need approaches built for this region, not copy-pasted playbooks.